SCA Property group
Fund enquiries increased by 30%
Fund was fully subscribed
SCA Property Group
SCA Property Group is a real estate investment trust (REIT) owning a portfolio
of quality sub-regional and neighbourhood shopping centres and freestanding
retail assets focused on convenience retailing across Australia.
Our challenge was to help SCA Property Group launch their third retail property
fund called SURF 3.
We created the SURF 3 story with clear and compelling reasons for investment.
Next, we identified an audience of investors that would be interested in the fund
and built a database. Then, we use a combination of social media, PR, email and
seminars to help SCA Property Group sell the fund.
The SURF 3 fund enquiries increased by 30% and the fund was fully subscribed.